Marketing is anything you create or share that tells your story.
Ann Handley – Chief Content Officer, MarketingProfs, Author with C.C. Chapman
What is Online Presence Management? It is a coordinated approach to optimising your online business presence. This includes maximising your online presence from your website/blog to your social media channels. It is the process of making your online business presence work harder for your business. We coordinate all the potential marketing factors of your website and social media to obtain the optimal response from your customers. At The Artful Marketer we focus on helping entrepreneurs and small business owners get more customers. We do this by taking our comprehensive knowledge of online marketing and social media management, SEO, website optimisation, and create powerful planning guides, monthly support guides and coaching on how to do it yourself, or by building a powerful online strategy and implementing it for you.
Some of the most common consultations around your online presence
Website reviews and audits Social Media reviews and audits (Facebook, Twitter, Instagram, Pinterest, LInkedIn)
Installing or managing your website
Content writing, curation, and research
Creating a business plan or action plan
Long and short term goal setting
Brainstorming new strategies or products.
Traffic generation strategies
Trouble-shooting, are you stuck or not seeing your desired results?
Help selecting the right web hosting, or choosing business tools and services.
Creating and managing Business pages for social media sites..
What can I do for you?
- I am an incredibly resourceful researcher, and I leave no stone unturned in my quest for accuracy, product sourcing, facts and figures.
- I am a damn good writer with the ability to paint pictures with words and ensure that my work sounds exactly like your thoughts.
- I can help you plan for success with your social enterprise, whether it’s an NGO, a charity, CIC, Co-op or B corp.
- I am reliable, honest, fast and accurate. I won’t bullshit you by telling you lies about your business or your marketing materials. I will tell it like it is and yes, I have turned down work that I just could not believe in.
- I can turn my hand to any kind of writing you need. From blog content, web pages, catalogue descriptions, copywriting, telling your story, press releases, newsletters, menu descriptions, menu proofing, ghostwriting, recipe development, e-books and more.
- I can develop a Strategic Plan for your business along with Business and Marketing plans that will keep your financiers and investors happy and provide you with a road map for success.
- I can analyze and improve your website, blog and all your social media channels. Working with you to create a branded image and great presentation on all channels. I can also help you curate and manage your social media channels and develop new audiences for your brand.
I have over 20 years experience in small business development. I have started businesses and sold them to major brands. I have been a business mentor for small business development for municipally based centers and federal programs in Canada and I have helped develop alternative revenue streams for not for profits that have provided an income not reliant on government grants.
If you need some help on your business journey why not give me a shout, I can give you a one-hour consultation free of charge so you have nothing to lose.